A store had this large QR code poster at the entrance window that read – “Like our Facebook Page for offers.” I scanned the QR code with my mobile phone and it redirected me to the store’s website that wasn’t quite mobile-friendly. I spent around 8 seconds on the website but couldn’t locate the Facebook Like button and left.
It was a missed opportunity for the brand as the QR Code failed to generate an additional Like on the Facebook Page.